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Even though we like to talk about how “different” us entrepreneurs are, we are still a lot like everyone else; more so than we would really like to admit. It’s not just the [...]

If you don’t have a social media account, do you really exist? Just kidding 😉 But seriously, social media is king. To stay relevant and reach more people, you need to have an active, up to date [...]

I love the howls creative people make when I start to talk about Personal Branding. “How can I lock down my brand when I’m different all the time?!?” “What about the BAD or WEIRD parts of me? I [...]

Here are a few sure-fire ways to know that someone has zero self-awareness when it comes to how their personal brand is seen by others on Facebook, Twitter, Instagram, Snapchat and other social [...]

People are starting to take Instagram VERY seriously. And for good reason – Instagram is one of the top platforms that promotes organic growth and reach. If you play your cards right, your [...]

You open up a fresh Google Doc. You start typing… Title: Sales Copy Your hands hover over the keyboard as you stare blankly at the bright white page staring back at you. Your eyes dart around the [...]

As an entrepreneur or business owner, one of the most important things you can do is build your personal brand, here’s why: 7 Reasons Why is a Personal Brand Important for an Entrepreneur [...]

Creating content is essential to business success in modern marketing. People can access a pool of virtually unlimited information with a simple Google search from their smart phone. Have you [...]

Why is a Personal Brand Important as an Employee? In the modern job market, a personal brand isn’t something reserved for sports stars, Hollywood celebs, and billionaires. A personal brand [...]

Searching the web today, you will find many different definitions of what a personal brand is; but, most definitions tend to blend the concept of a “personal brand” with the process of “personal [...]

How do you establish trust with those you lead? Having a strong personal brand is an asset for any leader. How people experience you depends on your personal brand. The more reliable your [...]

While content marketing and social media are buzzwords in business today, most of the training and information out there is too singularly focused. Social media and content marketing are far more [...]

When you first start to build your personal brand, it can be overwhelming.  There’s a lot of vague, and, honestly, flat-out bad information out there. A simple Google search will reveal [...]

Building a Personal Brand can seem like a time consuming and expensive task. Although there is no shortcut for hard work, there is a way to build your brand without breaking the bank! Here are 5 [...]

Crafting a personal brand is important because, unfortunately, in the “web 2.0 era” we don’t get to decide whether we want to have one or not. People are constantly measuring who they [...]

In today’s business landscape, personal branding has bridged chasm between the basketball court and the board room. The emergence of social media, live streaming video, and the popularity [...]

Today, authenticity is credibility. Gone are the days where credibility wears a suit and tie. People believe and trust others they relate to; raw, scrappy, unedited, and vulnerable comes off as [...]